The numbers that matter live in six tools and one spreadsheet. We put them in one place that updates itself: live dashboards your clients can open, weekly reports that write themselves, and a marketing page that pulls Analytics, Search Console and Clarity every night.
Clients and partners do not stop trusting you because the work got worse. They stop because they cannot see it. A university that pays for a shuttle program wants to know rides, wait times and hours without emailing anyone. A builder wants to know which lead source paid for itself. A GM wants last week next to the same week last year. If the answer is a PDF that arrives late, the relationship carries the weight the numbers should.
The data already exists. It sits in the ride system, the CRM, Google Analytics, Search Console and Clarity, each with its own login. Nobody has time to log into six tools and retype numbers into a slide. A dashboard that reads from the source and a report that writes itself turn reporting from a monthly scramble into something people actually open.
Dashboards designed to be opened, on a light background, with the one chart that matters at the top.
We start by asking who opens the report and what decision it drives. That usually cuts the metric list in half. Then we find where each number actually lives and whether it can be read automatically.
The fixed price build connects those sources (read only service accounts where possible, so nothing can be changed by mistake), builds the dashboard or report page to your brand, and verifies every number against the source before anyone sees it. Weeks, not months.
On the retainer the reports keep arriving every week, the nightly pulls are monitored so a broken connection cannot quietly show stale numbers, and we add the next view when a client asks a new question. The dashboards live in your hosting account and the data stays in your systems.
Yes, by a private link if you prefer, or behind a login if the data needs it. The campus ride dashboards we run are opened by university staff from a bookmark. You decide per dashboard. Either way the page reads from the source, so what your client sees is what you see.
From the systems that already hold it. Google Analytics, Search Console and Microsoft Clarity come in through read only service accounts. Leads come from your CRM. Operational numbers come from your operating hub or ride system. We never retype a number, and every figure on a page can be traced to its source.
A short email or Slack message in plain English with one chart, generated on a schedule from the live data. It says what changed, what did not, and whether anything needs attention. It links to the dashboard for anyone who wants to go deeper. People read it because it is short and arrives on time.
A page can update itself, a deck cannot. A season report built as a web page pulls the final numbers the morning of the meeting, works on a phone, and can be shared by link. We can still export a PDF for the file, but the page is the source and the PDF is a snapshot.
Yes, with the real values. We take the actual logo files and brand colors rather than approximating them, use a clean sans serif, default to a light background, and put the client's name on it where it is their report. A dashboard a client is proud to forward is one that looks like theirs.
Tell us who needs to see what, and we will show you the dashboard and the weekly report that would replace the spreadsheet.
Why a monthly PDF dies in the inbox and a dashboard gets bookmarked: period filters, a KPI row, charts you can hover, a searchable log and a map, in that order.
Running itHow we pull Google Analytics, Search Console, Clarity and CRM leads into one page inside a client's CRM each night, and why it uses a read only account.